SOMETIMES folks are just too busy opening their big, white hearts and bigger, whiter wallets to give a thought to the people who bring us seemingly endless high-definition videos of suffering Africans.

But no more. SAIH Norway — the people who brought us the resounding Radi-Aid appeal for poor, freezing Norwegians last year — have now launched this year’s annual tidbit of suffering African counter-porn. Because it’s not just the starving Africans who need to be remembered, but the men, women, and children who work long, hard hours to squeeze unbelievable mileage out of some of the oldest tropes in cinema.

So pull up your organic bamboo chair, make a pot of fair trade coffee, and come save Africa. Again.