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New mayo ice cream is the most bizarre flavor yet

Photo: Ice Falkirk/Instagram

Eben Diskin

Food always fuels intense debates. From pineapple on pizza to activated charcoal food, everyone has an opinion and a preference that they are ready to defend ad nauseam eternam. The most controversial food of all, however, might be this new ice cream flavor developed by a small Scottish ice cream shop. Ice Falkirk is known for creating unorthodox ice creams, including Guinness and Strongbow-inspired flavors, but last week the brand might have gone one step too far when they revealed their new Hellmann’s Real Mayonnaise ice cream. We don’t even have to wait for the public response to know this one will be the most polarizing of all.

Reactions to the new flavor have ranged from curious to outright disgusted. One Twitter user mused, “It probably makes the ice cream super creamy and light instead of tasting like mayonnaise?” Another was less open-minded, writing, “Mayonnaise ice cream?! GTFO, gross…Scotland, y’all can keep it.”

Whether you love it or hate it, there’s no denying the new flavor is great marketing for the little ice cream shop. Even Miracle Whip is trying to take advantage of the attention. “Mayo ice cream??? Ridiculous,” they said on their Twitter page. “Miracle Whip ice cream though…”

Even though mayonnaise is probably the least-appetizing ice cream flavor out there, you don’t have to look too far back to find some other serious contenders for the title. Cheddar cheese ice cream, Carolina Reaper pepper ice cream, and Taylor Ham ice cream were all things that, for some reason, somebody thought was a good idea.

H/T: Food & Wine

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