You could almost believe this is some sort of guerrilla marketing campaign. Is GoPro training seagulls?

I NEVER HAVE flying dreams. I’m told I’m missing out on the sense of freedom a dreamer gets soaring above highways, between buildings, and over the line at the supermarket checkout (what the hell, it’s a dream.) I’d rather use the little time I spend asleep for, you know, resting.

Then I saw this video of a seagull stealing a GoPro. Damn! Awesome sunset, beach, stealing stuff. What’ve I been missing? The best part: The gull drops the goods as if he’d just meant to borrow it all along, and then flies off into the sunset.

For the cynics: Why Do Seagulls Keep Stealing Marketing Execs’ GoPro Cameras And Making Viral Videos?