Jonaven realizes that no matter what your goals are, there is always sacrifice, whether it’s time with people you care about, money in pursuit of what you love, or your ideals in pursuit of money. His realization that his dream-job of snowboarding for a living had compromised his ideals pushed him to turn back to what made him passionate about snowboarding to begin with. Finding new lines and awesome terrain. Getting out there. His new project of split-board, backcounrty snowboarding in Alaska has new sacrifices, but Jonoven’s ideals are intact. It’s a sacrifice he’s happy to make.
Video created by: Fitz Cahall and Bryan Smith