1. Your holiday season starts when the White Stag gets a red nose.
The “Portland Oregon” sign in Old Town, once a reminder of the funky knick-knacks and outdoor apparel you can find in the Beaver state, has become a landmark on its own. Nothing said “mom is going to force me to wear nice clothes and hug old people in sweaters for the next two months” more than when the nose of white stag at the top of the sign turned red.