Current Openings

YouTube Strategist

Are you obsessed with YouTube? Do you spend hours researching how to game the algorithm and ensure your videos are seen on the YouTube homepage by anyone in your target audience? Is your idea of a dream job getting paid to work remotely and manage exciting travel content on YouTube and beyond? If you answered YES to the above, we want to hear from you!

Our company, Matador Network, is a leading travel media company and lifestyle brand. We run a fast-growth, high-volume media business and have built a world-class production studio in-house. We’re looking for a YouTube Strategist to lead the curation of our travel videos, YouTube strategy, and growth on our YouTube channel.

This role will establish best practices with our creative team, provide strategic insights, and optimize our existing videos to bring them up to current SEO standards.

You have:

• An obsession with video, social media, YouTube, and working with Creators
• Proficiency and confidence using Dropbox, Google Drive, Asana, and SEO tools such as Semrush, Ahrefs, VidIQ, or similar
• Experience writing SEO-optimized titles and descriptions, as well as choosing relevant tags, for YouTube video content
• Experience driving YouTube channel views and growth for a company or personal YouTube channel
• Experience in a fast-moving and agile environment, such as at a start-up, agency, or media company
• A deep understanding of Matador’s voice, audience, and brand
• A love for travel, adventure, and people!
• Video editing skills are a huge plus but not required

Things you will be ROCKING:

• Performing a full SEO audit on Matador Network’s YouTube channel
• Developing a powerful roadmap and YouTube strategy for the Matador Network channel to drive growth in subscribers and organic views
• Researching trends, topics, keywords, and keyphrases relevant to the YouTube algorithm
• Suggesting YouTube-optimized design edits for video thumbnails to increase video click-through rate
• Uploading organic videos to YouTube and MakeStories for Google Web Stories
• Reviewing previously created Matador travel videos to identify potentially viral moments that will have an impact and engage our YouTube audience
• Working with our Editorial and Social Media teams to create a roadmap and strategy to repurpose Matador’s editorial content into video and turn Matador’s YouTube content into short-form content for other channels like Tiktok and Instagram
• Creating best practices for our creative team to develop SEO-optimized content
• Coordinating with the Studios and Editorial teams to schedule content distribution for the channel and the new video content you create with our team of editors
• Reporting weekly progress to your direct supervisor
• Reporting monthly and quarterly insights to track growth and relevant KPIs
• Proactively suggesting new strategies to test on YouTube

You’re really good at:

• Using your creativity and imagination to curate new long-form video assets using footage from dozens of different Matador videos shot across the globe
• Maintaining a current understanding of YouTube’s best practices, trends, and strategy
• Driving YouTube channel growth over time
• Implementing expert knowledge and experience in YouTube keyword research and copywriting
• Organizing and tagging content in a large database
• Understanding how to best repurpose video content across multiple social platforms (TikTok, IG, FB)
• Creatively collaborating with team members
• Articulating ideas clearly in emails and maintaining professional email etiquette
• Keeping projects moving from start to finish
• Staying organized and detail-oriented
• Effectively prioritizing when juggling multiple tasks
• Meeting set deadlines on time
• Being proactive about suggesting new strategies to implement and test
• Being incredibly logical and numbers-driven when it comes to YouTube and creative content

Nuts and bolts:

• Part-time hourly independent contractor with monthly compensation
• Remote position (i.e., working from your home office). This is a permanent feature of the job, regardless of the course of the COVID pandemic
• Based in a US Central time zone (working hours during 9 AM – 5:30 PM)
• Must provide your own computer/workstation setup

Go for it!

To apply, please send a short cover letter, resume, website and/or links to work examples and compensation expectations to jobs@matadornetwork.com. Please put YouTube Strategist in the subject line.

Our vision:

Travel as a force for good. At Matador, we envision a world where travel is a transformative experience that enables us to find humanity in each other, everywhere. It has the power to connect, heal, and inspire us to plan new adventures that positively impact the world.

Our mission:

We aim to empower a diverse generation of modern adventurers to share their stories and travel fearlessly.

Diversity at Matador:

Beyond our passion for travel, Matador values diversity, equity, and inclusion and is actively working to spread these values through the travel industry. We are committed to hiring a diverse workforce to elevate and empower a wide array of viewpoints; candidates for this position should fully embrace this mission.