Lavina is an analyst, entrepreneur, and the founder of Continent Hop, which strives to inspire professionals to invest in immersive travel and make the most of their limited holidays. In addition to being a content creator, Lavina is also a freelance writer, photographer, and the founder of Untraditional Humans. She has been nominated for various awards including one by Saveur magazine for her expertise in food, culture, and travel, and has worked with numerous brands like Intrepid Travel, Skyscanner, and TripAdvisor, to help them get the most from their marketing campaigns.