The Taj Mahal Increases Entry Fee by 400 Percent to Reduce Visitor Numbers

The famous monument, completed in 1648, is one of the world’s most popular attractions, but it’s been feeling the effects of its 7 million annual visitors — the floors are eroding from footfall. The mausoleum exterior has also been damaged by the effect of pollution and insects, and the site is even under siege by monkeys!constantly climbing up the building’s facade. Earlier this year, the Indian Supreme Court issued an ultimatum: restore the monument, or shut it down.

The new pricing structure will also help generate more revenue to fuel conservation and restoration efforts. According to the ASI, the change is expected to reduce visitors by 15-20 percent.

H/T: Lonely Planet