TINCUP Whiskey is hoping to inspire people to get outside this year for a whiskey themed scavenger hunt with a $10,000 prize.
Called the “Spirit of Adventure,” the search is for three special edition gold-plated versions of TINCUP’s iconic cups that top the whiskey bottles. You won’t find them in a liquor store, though. In fact, each bottle was hidden in a different place in the great outdoors by a noted outdoor adventurer: Paulina Dao, an adventure lifestyle photographer; Max Djenohan, a professional primitive survivalist from Naked and Afraid; or Caite Zeliff, a professional skier and paraglider.