Finally, the Instagram community is putting those hashtags to use for real, positive change, rather than just likes and comments. The popular #trashtag has been making the rounds recently, used by people sharing before-and-after photos of public cleanup projects at locations all across the world, from the US to India.
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Not only does the #trashtag challenge get people involved in their community and bring awareness of the amount of waste created and not dealt with properly, but it also takes them out in nature — a significant benefit considering we all spend too much time inside, being inactive and staring at our screens.
