Matador Travel Awards 2022: Cause to Get Behind

In travel and tourism, the importance of a diverse hospitality workforce made up in large numbers by women and people of color cannot be overemphasized. From 2020, the impact of Covid-19 hammered this message home for many employers and certainly for the traveling public as well.

Bringing more diverse voices to the table can pay off. According to McKinsey & Company, “companies in the top quartile for workforce diversity are 33 percent more likely to financially outperform their less diverse counterparts.” Tourism organizations, businesses, governments, nonprofits, and others must make an investment in DEI principles.