Giving chocolates as a Valentine’s Day gift is one thing. Naming the northern lights after your loved one is quite another. The Naming Auroras campaign invites people to submit names for different aurora/northern lights storms, each of which is different in character, and over 2,000 people have already submitted suggestions.
The Naming Auroras campaign, which launched in October 2020, was created by the Visit Arctic Europe organization to build awareness for the region during the pandemic and get people excited about traveling there once it’s safe to do so again.