Put your hand up if your new year’s resolution is to spend less time on you phone. Now, put your hand up if you’re actually willing to give up your phone for the entirety of 2019. There probably aren’t many hands still up, but if there are, Vitaminwater is offering $100,000 to anyone who can go a full year without their smartphone. Just use the hashtag #nophoneforayear on Twitter or Instagram and write a description of what you think your year would look like without a smartphone. Based on originality and creativity, the Vitaminwater team will then choose a winner.
If you’re wondering how they can possibly verify that you completed the challenge fairly, you’ll be subjected to a lie detector test at the end of the year. And if you don’t make it the whole year, that doesn’t necessarily mean you’re going home empty-handed. Those who fall short of a year but make it at least six months without their phone will receive a $10,000 consolation prize.
If you do decide to participate, you won’t be completely phone-less. Contrary to popular belief, there was a time before smartphones, and Vitaminwater will provide all contestants with free Nokia 3310s. You can’t FaceTime, check Facebook, or send Snapchats on them, but at least you can play Snake all year long. The alternative? Get really, really, good at fooling lie detectors.
To enter, use the #nophoneforayear hashtag and write your description by January 7th. Official rules are available here.