Weather is perhaps the one aspect of your holiday you can’t predict, and it can ruin your vacation, especially if you planned to spend some time sunbathing on the beach.
To make holidaymakers happy no matter the weather and attract tourists at the start of the season, an island in Italy island has found a solution. Elba Island, one of the largest islands off the coast of Tuscany has come up with the “Elba No Rain” initiative. The program is designed to refund visitors throughout the entire month of May, for the total cost of their stays, if there are more than two hours of rain during any given day.
Several hotel and hostel owners are participating in the program, guaranteeing your money back in the event of rain between 10:00 AM and 10:00 PM.
Claudio Della Lucia, coordinator of Associate Tourism Management of Elba, said, “Tour operators tell us that the forecast of a rainy weekend can lead to a drop in bookings and attendance of over 20 percent. The #ElbaNoRain initiative wants to provide concrete insurance for guests who in the very rare case of a day with persistent rain can enjoy everything the island still offers without paying a euro for an overnight stay.”
Right now, the program is only being tested for the month of May, but may extend to the fall if it proves successful.
H/T: Lonely Planet